I was on a coaching call with a filmmaker who’s trying to get ahead in creating an independent income from his video skills. He was telling me about how he was out networking one day and a business owner side-swiped his confidence and self-worth.
The person he was speaking with reached into their pocket, pulled out a cell phone, and proceeded to call him out on why he was making a mistake trying to build a video business:
“Why would someone pay you if I can shoot a video on my cell phone?
You’re wasting your time trying to make money selling videos with the accessibility of technology today!”
How would you handle it if somebody said this to you when you were just starting to pitch your video services – trying to put yourself out there for the first time?
Thankfully, there is an answer – Instead of letting this type of attitude crush your spirit and hold you back, take a look at this week’s episode of The Wednesday Show
The value of the work we do as creatives is NOT about the tech we use.
It’s not about having the latest gadget or fanciest camera.
It’s not about the software we use to edit it.
It’s about how we are able to help people connect to their audience!
So let’s try to change our approach to corporate video: Let’s try to bring the same passion, focus, and pursuit of ‘authenticity of a scene’ that we try to bring to our creative narrative work and place that same emphasis on our client-based work. This is what we’ve dedicated our lives to, after all!